MEET THE MINDS BEHIND THE MISSION

Our leadership team brings personal passion and professional expertise to everything we do.

OUR TEAM

BRETT EMMERS

PRESIDENT, CHIEF EXECUTIVE OFFICER

BIOGRAPHY

JONATHAN BOWMAN

MARKETING DIRECTOR

BIOGRAPHY

ZACH HINSON

LEAD MUSICIAN, AMBASSADOR

BIOGRAPHY

RICHARD “ANDREW” FARRER

VETERAN LIAISON

BIOGRAPHY

BEN KASSMAN

VICE PRESIDENT, ATHLETE LIASON

BIOGRAPHY

PARKER DIFFIE

ENTERTAINMENT DIRECTOR

BIOGRAPHY

JASON JOHNSON

ADVISOR

BIOGRAPHY

DEBBIE ROBINSON, LPC-MHSP

CHIEF CLINICAL OFFICER

BIOGRAPHY

CHRIS MIDGETT

EVENT OPERATIONS DIRECTOR

BIOGRAPHY

MORGAN CYRUS

ADVISOR

BIOGRAPHY

OUR JOURNEY

Brett Emmers, founder of Plus 3 Golf, built his life around golf, dedicating himself to the sport with the ambition of playing at the highest levels. As a Division-1 scholarship golfer, his path seemed clear, until a career-ending injury abruptly changed everything. Stripped of the game that had defined him, he was left struggling with depression, substance abuse, and the uncertainty of what came next, a struggle many athletes face in silence.

The weight of an uncertain future and what followed was a transformative rock bottom. A suicide attempt forced him to confront the reality that many athletes are taught to fight, avoiding the roots of the problems, thus not knowing how to ask for help. His recovery was more than just personal; it became a mission. If he could rebuild his life, so could others.

That mission became Plus 3 Golf—a movement designed to break the stigma around mental health in sports, support the next generation of golfers, and build a community where no athlete fights their battles alone.

OUR CORE VALUES

01. RESILIENCE

EMBRACING CHALLENGES AND GROWING STRONGER

PRINCIPLE

Resilience is the ability to bounce back from adversity, to transform setbacks into stepping stones, and to thrive in the face of challenges. At Plus 3 Golf, resilience is at the heart of every program, reflecting the journey of overcoming personal battles and achieving growth through golf.

APPLICATION

Athletes:

Teaching players how to manage the pressures of competition, injury recovery, and personal struggles. Workshops on stress management, mindfulness, and goal setting are integrated into our programs.

Veterans:

Golf serves as a therapeutic outlet, helping veterans reconnect with themselves and their communities while fostering emotional recovery.

For the Organization:

Resilience drives our willingness to innovate, adapt, and lead the charge in integrating mental health advocacy into our everyday leadership.

HOW IT’S MODELED

Sharing real stories of personal resilience from leadership, scholarship recipients, and participants.

Encouraging a growth mindset, where failure is seen as an opportunity to learn and grow.

02. COMMUNITY

BUILDING CONNECTIONS THAT LAST

PRINCIPLE

Golf is a game of camaraderie, and at Plus 3 Golf, we take that to a deeper level by fostering a sense of belonging for all players, veterans, and supporters. We believe that strong communities build strong individuals.

APPLICATION

Athletes:

Creating safe, inclusive spaces where golfers of all backgrounds can connect, grow, and share experiences.

Veterans:

Developing supportive networks to help empower & progress veteran professional and personal goals.

For Staff and Volunteers:

Encouraging teamwork and collaboration as part of a unified mission to support others.

HOW IT’S MODELED

Hosting charity events and junior tournaments that bring together diverse groups of people.

Engaging with local and national organizations to amplify our impact.

Providing mentorship opportunities to foster a “pay-it-forward” culture.

03. MENTAL WELLNESS

GOLF AS A CATALYST FOR HEALING

PRINCIPLE

Mental wellness is not just about addressing challenges; it’s about proactively creating environments that promote emotional, psychological, and social well-being. Golf provides the perfect platform for mindfulness, focus, and community connection.

APPLICATION

Athletes:

Incorporating performance support and trauma-based counseling to help to teach athletes how to handle stress, focus, and self-doubt.

Veterans:

Partnering with trauma counselors and mental health professionals to support veterans through their healing journeys.

For the Golf Industry:

Advocating for the normalization of mental health discussions within entertainment, athletics, and everyday leaders.

HOW IT’S MODELED

Providing mental health resources (e.g., counselors, psychologists, and workshops) to scholarship, award recipients, and industry partners.

Using golf as a meditative activity that promotes focus, reduces anxiety, and enhances well-being.

Sharing educational content on the benefits of mental health in sports through our media platforms.

04. INNOVATION

GOLF AS A CATALYST FOR HEALING

PRINCIPLE

Innovation is about challenging traditions, exploring new ideas, and creating opportunities where none existed. Plus 3 Golf leverages modern technology, storytelling, and holistic approaches to reshape how the sport is perceived and experienced.

APPLICATION

For Programs:

Pioneering the integration of mental health resources into athletic and performance industries through scholarships, awards, and workshops.

For Media:

Using digital storytelling (YouTube, docu-series, social media) to amplify the voices of golfers and veterans.

For Community Impact:

Developing initiatives like QuietLine to combine certifications and leadership support with grassroots, peer-peer engagement.

HOW IT’S MODELED

Continuously seeking feedback from participants and adapting programs to meet evolving needs.

Investing in advanced tools like golf simulators and analytics to enhance player development.

Partnering with thought leaders in sports psychology, mental health, and technology.

05. EMPOWERMENT

INSPIRING OTHERS TO ACHIEVE THEIR BEST

PRINCIPLE

Empowerment is about equipping people with the tools, confidence, and resources they need to succeed. At Plus 3 Golf, we believe every individual has the potential to achieve greatness when given the right support.

APPLICATION

For Young Golfers:

Offering scholarships and mentorship programs to help high school players reach their potential.

For Veterans:

Providing therapeutic resources and community connections to help them regain confidence and purpose.

For Staff and Volunteers:

Creating a culture of learning and leadership within the organization, encouraging everyone to contribute ideas and grow.

HOW IT’S MODELED

Designing programs that prioritize both mental and physical growth.

Celebrating individual and collective achievements across all Plus 3 Golf initiatives.

Sharing success stories to inspire others to pursue their goals.

06. INTEGRITY

THE FOUNDATION OF EVERYTHING WE DO

PRINCIPLE

While not explicitly listed in the original core values, integrity underpins every action we take at Plus 3 Golf. It’s about being honest, ethical, and transparent in all aspects of our work.

APPLICATION

For Young Golfers:

Ensuring fair play, equitable opportunities, and clear communication.

For Veterans:

Demonstrating accountability through measurable impact and transparent reporting.

For Staff and Volunteers:

Encouraging ethical decision-making and a commitment to the organization’s mission.

HOW IT’S MODELED

Regularly publishing impact reports showcasing funds raised, lives touched, and lessons learned.

Holding ourselves accountable to the communities we serve, ensuring their voices guide our work.

We are focused on disrupting those stigmas around mental health, redefining its role in athletic development and industry training.

-Brett Emmers, Founder of Plus 3 Golf