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INITIATIVES & PROGRAMS

Plus 3 Golf is a groundbreaking program that combines  junior golf development, mental health advocacy,  community engagement, and industry support to reshape  the golfing experience. Focused on holistic growth, it  equips golfers with the tools to succeed both on and off  the course while fostering resilience, inclusion, and  community impact.

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1-JUNIOR GOLF DEVELOPMENT

P3G Junior Development Series: A national tournament  for high school golfers (freshmen to seniors) that prepares  participants for college recruitment and professional  careers. Players will compete without age brackets while  competing on college to pro level course conditions. This  initiative emphasizes the integration of both competitive  play and mental health resources to create well-rounded,  prepared athletes & adults.

2-SCHOLARSHIPS WITH MENTAL HEALTH RESOURCES

P3G Junior Development Series: A national tournament  for high school golfers (freshmen to seniors) that prepares  participants for college recruitment and professional  careers. Players will compete without age brackets while  competing on college to pro level course conditions. This  initiative emphasizes the integration of both competitive  play and mental health resources to create well-rounded,  prepared athletes & adults.

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3-MENTAL HEALTH ADVOCACY

Mental Health Resources for Golfers: Providing  counseling, sports psychology, and trauma support to  address the unique mental health challenges golfers face,  fostering resilience and emotional well-being.

 

Substance Abuse and Suicide Prevention: Programs  inspired by lived experiences, offering education, support,  and a safe space for athletes to grow and heal.

4-MEDIA & CONTENT CREATION

YouTube Channel: A hub for game improvement videos,  mental health stories, and mission-focused content.  Developed in partnership with Ben Kassman, this channel  serves as both an educational resource and a revenue  stream through ads, sponsorships, and partnerships.

 

Docu-Series: A storytelling initiative that highlights the  journeys of high school and college golfers, showcasing their challenges and triumphs while promoting the  integration of mental health support and athletic  development. Social Media Videos: Engaging short-form content  focused on improving golf skills, raising awareness of  mental health, and building the Plus 3 Golf community.

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5-COMMUNITY ENGAGEMENT & VETERAN SUPPORT 

Veteran-Owned Golf Business Support: Providing  financial and promotional assistance to veteran-owned  businesses within the golf industry.

 

Golf Armory: A Colorado-based brick-and-mortar store  distributing golf simulators and partnering with the  American Legion to create community-focused practice  spaces.

 

Charity Tournament Support: Raising funds to help cover  the costs of Veteran and Mental Health Charity Golf  Tournaments, ensuring these events remain accessible and  impactful while amplifying their positive community  influence.

6-CHARITABLE EVENTS & FUNDRAISING 

P3G Fundraising Series: A series of charitable golf  tournaments and events featuring collaborations with PGA players, celebrities, influencers, and country  musicians.

 

  • These events raise funds and awareness for Plus 3  Golf’s mission while fostering community engagement.

 

Fundraising Merchandise: A dedicated merchandise  platform to support the nonprofit’s initiatives and mission  through creative fundraising campaigns.

Jason Johnson, Founder Project K9 Hero, Keith Whitley Memorioal Tournament, Nashville TN
Newton Golf Shalfs, newtonshafts.com, Ben Kassman, Plus 3 Golf

7-INDUSTRY PARTNERSHIPS & PROFESSIONAL DEVELOPMENT 

Golf Course and Industry Support: Offering resources,  partnerships, and programs to help golf courses and  businesses thrive.

 

Collaborations with PGA Players, Celebrities, and  Influencers: Partnering with public figures to amplify the  program’s reach, inspire young golfers, and enhance  credibility.

8-SCOUTING & TALENT DEVELOPMENT 

Searchable Recruiting Platform: A digital tool that  connects golfers with college scouts and coaches,  streamlining recruitment while showcasing both athletic  and mental readiness.

 

National Outreach and Talent Scouting: Plus 3 Golf  representatives travel across the country to engage with  high school and college golfers, spreading awareness and  scouting talent.

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9-MARKETING AND BRANDING

Plus 3 Golf Media: A professional media branch that  manages marketing, content creation, and branding for  Plus 3 Golf. It also offers marketing services to the  broader golf industry.

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10-COMMUNITY IMPACT & INCLUSION

American Legion Partnerships: Collaborating with the  American Legion and similar organizations to promote  inclusion, resilience, and mental health awareness within  the golf community.

 

Accessible Mental Health Support: Providing mental  health resources for individuals of all skill levels and  financial situations, ensuring an inclusive and supportive  environment for everyone.

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With these initiatives, Plus 3 Golf is redefining athlete  development, integrating mental health advocacy, and  creating lasting community impact. This comprehensive program is built to empower golfers to  thrive in all aspects of their lives, on and off the  course.

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